Influencer marketing

Looking to turn online buzz into real bookings? Our targeted influencer partnerships give your restaurant, bar, café or hotel a genuine voice and spotlight. By pairing you with tastemakers who speak directly to your ideal diners, we build awareness, trust and, most importantly, spark the desire to visit.

69 %
Of people will visit a restaurant website directly after seeing their content on social media.

58 %
Of TikTok users have visited a restaurant after seeing it on the platform
74 %
Of diners use social media to decide where to eat, and 54 % browse Instagram or Facebook to choose a restaurant
Instagram, TikTok

Why influencer
Marketing

Influencer marketing is digital word‑of‑mouth for the hospitality industry. Once diners find you online, a chef’s recommendation from a favourite foodie or travel blogger is often the first thing they check. Building partnerships with micro and local influencers gives your brand a strong, social community; it shows you’re active and that you care about your guests. Influencers allow you to showcase everything you offer and visually put the customer in your restaurant or hotel before they book. Paid partnerships are a fantastic tool for driving awareness, but we find them most effective for remarketing – letting existing customers know you’re still here and enticing people who discovered you through ads or search to finally book a table.We only specialise in restaurants, bars, cafés and hotels, and we know how to get them results. For years we’ve put small independents on the map and helped larger chains grow even more. Our curated partnerships with food, travel and lifestyle influencers amplify your brand’s visibility and credibility. We design bespoke campaigns around key events – from seasonal menu launches to special holidays – and manage everything end to end: influencer selection, briefing, content approval, posting schedules and detailed campaign analysis. All you have to do is serve great food; we’ll serve your story to a hungry audience.

THE POWER OF INFLUENCER CAMPAIGNS

Strategy

This is where we define your objectives and identify the tastemakers who fit your brand. We’ll work with you to craft an in‑depth strategy, analyse your current strengths and challenges, and build a roadmap that ensures we tell the right story to the right audience. A considered plan cuts through the digital noise and lays the groundwork for success.

Content COLLABORATION

Unlike one‑size‑fits‑all influencer platforms, we don’t throw your brand at a database and hope for the best. We hand‑select creators whose audiences match your ideal diners, brief them thoroughly and co‑develop content that feels authentic and relevant. By steering clear of generic influencer‑matching tools and focusing on targeted partnerships, we ensure every post hits the mark and speaks to people who are most likely to book.

AMPLIFICATION

We don’t just leave it to chance. Once the content is live, we use our paid‑media expertise to boost the reach of influencer posts through whitelisting and targeted campaigns. Working closely with you, we ensure each story is seen by the right people at the right time, driving awareness and bookings and ultimately delivering a measurable return.

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